s
savannahbhorton

Savannah

@savannahbhorton
5,0(2)

GEO and SEO Content Director Specializing in AI Visibility

Estados Unidos
Algumas informações são exibidas no idioma inglês.
Sobre mim
What does AI think about your brand? Does it even think about your brand? I'm a content director with 6+ years of agency experience and a specialization in GEO. I optimize content so you show up where it matters. My background spans the full content stack, including SEO-driven blogs, website copy, email campaigns, social media, ad copy, press releases, and scripts. I've built strategies for 100+ services and ecomm brands. Before going agency-side, I earned an MFA and taught undergrad writing. I'm represented by a literary agent. Let's build content so your brand is impossible to ignore!... Saiba mais

Habilidades

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savannahbhorton
Savannah
offline • 

Experiência profissional

SEO_Brand

Associate Content Director

SEO Brand • Período integral

Oct 2023 - Present • 2 yrs 7 mos

• Developed ad copy and creative direction for graphics, GIFs, UGC videos, and paid campaigns across skincare, apparel, AI, technology, and gaming industries. • Researched competitor and market trends to build brand guidelines, copy briefs, content campaigns, website copy, and content audits for 35+ brands across diverse B2B and B2C verticals. • Specialized in personal branding, ghostwriting, and scriptwriting for public figures across YouTube, LinkedIn, Instagram, and TikTok. • Managed editorial direction and content guidelines for a proprietary freelance creator network, including sourcing and onboarding new writing and editing talent. • In the last two years, expanded role to oversee content team and lead multi-channel content creation and campaign management across 42+ brands simultaneously, developing targeted strategies spanning blogs, website copy, email campaigns, and social media, incorporating GEO and entity optimization to drive engagement, brand visibility, and AI search citation.