Zuhaib Wali

Amazon FBA Product Luanch

Esols Tecnologies • Período integral

Dec 2022 - Present • 3 yrs 5 mos

I specialize in launching and ranking Amazon FBA Private Label products using a data-driven strategy focused on visibility, conversion, and long-term profitability. I have successfully launched products in competitive categories across the UK and US marketplaces, including furniture, home, and garden niches. My product launch process starts with in-depth market and competitor research. I analyze top competitors, pricing, reviews, and keyword gaps using advanced tools to identify high-intent, low-to-medium competition keywords. Based on this research, I create a complete keyword map and ranking roadmap before the product goes live. For listing optimization, I craft SEO-optimized titles, bullet points, and descriptions that balance keyword indexing with strong conversion copy. I optimize backend search terms, attributes, and category nodes to maximize organic reach. High-quality images, infographics, and A+ Content are strategically planned to highlight product benefits, USPs, and trust signals, improving CTR and conversion rate. On the PPC side, I build a full-funnel advertising structure from day one. This includes auto campaigns for keyword harvesting, multiple manual campaigns (broad, phrase, exact), and competitor targeting to capture market share. I use aggressive but controlled bidding during the launch phase to boost impressions, sales velocity, and keyword ranking. As data matures, I optimize bids, search terms, and placements to reduce ACoS while maintaining ranking momentum. Profitable keywords are scaled into exact match campaigns, while non-converting terms are negated to improve efficiency. I continuously monitor TACoS, organic sales growth, and keyword movement to ensure sustainable ranking rather than short-term spikes. Through strategic listing optimization and performance-driven PPC management, I help private label brands achieve strong first-page rankings, increased organic sales, and scalable growth on Amazon.