Milu
Expert in GA4, GTM, Meta CAPI, Server Side Tracking and Google Ads Management
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Experiência profissional
Meta Ads Tracking Specialist
Self employed / Freelance • Autônomo
Oct 2026 - Present • 1 mo
Implemented a tracking setup on using Google Tag Manager (Web & Server), Stape.io, Meta Pixel, Conversions API (CAPI), and GA4. Key Responsibilities: Configured browser-side and server-side event tracking. Set up PageView, ViewContent, AddToCart, InitiateCheckout, and Purchase events. Implemented event_id-based deduplication for Pixel and CAPI. Configured GA4 ecommerce parameters, including transaction ID, currency, and purchase value. Tested events using Meta Events Manager and GA4 DebugView.
Google Ads Specialist
Self Employed • Autônomo
Aug 2021 - Present • 5 yrs 3 mos
Specializing in helping businesses achieve growth through Google Ads, YouTube SEO, and performance marketing. Focuses on campaign strategy, keyword research, audience targeting, and conversion-focused optimization to generate qualified leads and deliver measurable ROI.