
Marvellous
Social Media Manager, Reels, UGC Ads and Account Setup Expert
Habilidades

Portfólio
Experiência profissional
Social Media Manager
BrightPath • Freelance
Aug 2025 - Oct 2025 • 2 mos
When I joined BrightPath Learning, their social presence felt scattered. My role as Social Media Manager was to turn it into a high-converting education marketing engine. I built a content strategy around high-search topics like online courses, professional certification, upskilling, career development, and e-learning platforms. I designed branded graphics, optimized bios and keywords for discoverability, and crafted SEO-driven captions that aligned with student search intent. By restructuring the content calendar, improving visual consistency, and leveraging analytics and audience insights, we boosted engagement by 72% and significantly increased course enrollments through organic social traffic alone.
Social Media Manager
UrbanNest • Freelance
May 2025 - Aug 2025 • 3 mos
At UrbanNest Developments, I worked as a Social Media Manager driving a strategic real estate digital marketing plan focused on visibility and lead generation. I created SEO-optimized content around luxury real estate, mixed-use developments, sustainable housing, and property investment, positioning the brand as a market leader. From content creation and branded graphic design to account optimization and hashtag research, I strengthened their presence on Instagram and LinkedIn. By leveraging analytics, audience targeting, and conversion-focused captions, we increased engagement by 55% and generated consistent qualified inquiries for new development projects.
Social Media Marketer
SkyLedger • Freelance
Feb 2025 - Jun 2025 • 4 mos
At SkyLedger Finance, I served as Social Media Manager, leading a performance-driven fintech social media marketing strategy. I created SEO-optimized content around digital payments, cross-border transactions, SME lending, and financial technology trends, positioning the brand as a trusted fintech authority. I handled content creation, branded graphics design, account optimization, and conversion-focused captions across LinkedIn and X. Through data analytics, audience targeting, and hashtag strategy, we increased organic reach by 65%, improved engagement rates, and generated high-quality B2B leads for fintech solutions and payment platforms.