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web_rankdigital

Harshita Tandon

@web_rankdigital

Digital Marketing Specialist, Google Ads, GBP And Analytics

Índia
Inglês, Hindi
Algumas informações são exibidas no idioma inglês.
Sobre mim
Hi, I'm Harshita, a Digital Marketing Professional with 3+ years of experience in Google Business Profile management, Google Ads, Google Analytics, and Google Tag Manager. I help businesses improve their online visibility, optimize advertising campaigns, and resolve account-related issues. I can assist with Google Ads management, conversion tracking, local SEO, Google Business Profile optimization, analytics reporting, and Excel-based data analysis. I am committed to delivering quality work, clear communication, and reliable support to help clients achieve their business goals.... Saiba mais

Habilidades

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web_rankdigital
Harshita Tandon
offline • 

Conheça meus serviços

Google Meu Negócio (Perfil da Empresa no Google)
I will optimize google ads, gbp, ga4 and GTM tracking
Google Meu Negócio (Perfil da Empresa no Google)
I will create, optimize and manage your google business profile

Portfólio

Experiência profissional

Cognizant

Google Ads

Cognizant

Jun 2025 - Present1 yr 2 mos

Manage and optimize Google Ads campaigns to improve click-through rates (CTR), conversion rates, and overall campaign performance.  Conduct keyword research and audience analysis to develop targeted advertising strategies aligned with business objectives.  Monitor campaign metrics using Google Ads and Google Analytics 4 (GA4) to identify optimization opportunities.  Analyze user journeys, conversion funnels, and engagement metrics to support data-driven marketing decisions.  Implement campaign optimizations including bid adjustments, keyword refinement, audience targeting, and ad copy recommendations.  Collaborate with internal teams to improve campaign effectiveness and maximize return on advertising spend (ROAS).  Support conversion tracking and performance measurement through Google Tag Manager and analytics tools.

Spotlight

Google My Bussiness

Spotlight

Oct 2022 - Jun 20252 yrs 8 mos

Managed Google Business Profile (GBP) optimization for enterprise clients to improve local search visibility and customer engagement.  Conducted local SEO audits and maintained business listing accuracy across digital platforms.  Developed and published Google Posts to increase local audience engagement and brand visibility.  Monitored customer reviews and online reputation metrics to strengthen brand credibility.  Analyzed GBP performance insights and recommended optimization strategies to improve local search performance.  Coordinated with client and internal teams to execute location-based digital marketing initiatives.