
Nikolaos D
Marketing CRM Transformation Leader
Habilidades

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Portfólio
Experiência profissional
Founder and CEO
Rip • Autônomo
Mar 2026 - Present • 7 mos
**Entrepreneurship | Brand Strategy | Product Innovation | Business Development** Founder and CEO of RIP & GO, a French sports nutrition startup developing innovative, portable protein solutions for active lifestyles. Leading the brand's development from initial concept and product research to market positioning and commercialization strategy. **Business Strategy & Entrepreneurship** • Defined the company's vision, business model, competitive positioning and long-term growth strategy. • Conducted market research and competitive analysis to identify opportunities in the sports nutrition industry. • Developed the business roadmap, financial planning and go-to-market strategy. **Product Development & Innovation** • Leading research and development of a portable protein gel designed for direct consumption or dilution in water. • Collaborating with specialized laboratories and manufacturing partners across France and Europe. • Defining product specifications, packaging requirements and quality expectations. **Brand Identity & Marketing Strategy** • Created the RIP & GO brand concept, positioning and visual identity. • Developed the marketing and communication strategy, including digital presence and website development. • Designed the foundations for future product launches and customer acquisition campaigns. **Business Development & Partnerships** • Identifying potential manufacturing and distribution partners. • Building B2B relationships and exploring B2C sales channels. • Preparing the company's commercial development and market entry. **Project Scope** ✓ Brand strategy and business model development. ✓ Product R&D and manufacturing partner sourcing. ✓ Corporate identity and digital presence. ✓ Go-to-market planning and distribution strategy. **Key Skills:** Entrepreneurship, Brand Development, Marketing Strategy, Product Innovation, Business Development, Market Research, Digital Marketing, Project Management.
Event Communications & CX Specialist
Lotus Cars • Freelance
Sep 2026 - Oct 2026 • 1 mo
• Event Activation & Engagement: Welcomed visitors, represented the Lotus brand, and showcased its latest vehicle models at the Paris Motor Show 2026. • Customer Experience & Relationship Management: Engaged with prospective customers, delivered tailored product presentations, and adapted brand messaging to diverse visitor profiles. • Event Communications & Coordination: Managed visitor flows, liaised with partners, and supported on-site stand operations to ensure a seamless event experience. • Brand Representation & Product Marketing: Promoted Lotus's premium brand identity, presented vehicle features, and distributed marketing materials to enhance brand visibility and customer engagement.
International Marketing Strategy, Brand Communication & CRM Transformation
Olympus Lending • Freelance
Dec 2025 - Sep 2026 • 9 mos
**Marketing Strategy | Brand Communication | CRM & Digital Transformation** Led international marketing, communication and digital transformation initiatives for Olympos Foods across the Balkans, Turkey and European Union markets. **Marketing Strategy & Campaign Management** • Planned and executed 6 B2B marketing campaigns and 3 B2C advertising campaigns covering 5 products. • Managed campaign strategy, brand positioning, messaging, creative assets and performance monitoring. • Coordinated international stakeholders to ensure consistent campaign execution. **Brand Communication & Content Strategy** • Redesigned internal and external communications for an organization of approximately 1,500 employees. • Developed brand messaging, visual content, marketing materials and communication guidelines. • Harmonized brand identity and editorial consistency across international markets. **CRM & Digital Transformation** • Led a 12-month CRM and marketing technology transformation involving Salesforce and HubSpot. • Defined business requirements, optimized marketing workflows and coordinated international teams. • Supported implementation, user onboarding and operational deployment. **Change Management & Team Engagement** • Developed internal communication initiatives and bimonthly newsletters. • Created training materials and supported teams in adopting new tools and processes. • Coordinated multicultural stakeholders and monitored marketing performance. **Key Achievements** ✓ 9 marketing and advertising campaigns delivered. ✓ 5 products supported across international markets. ✓ Communication transformation covering approximately 1,500 employees. ✓ 12-month CRM and marketing technology transformation. **Tools:** Salesforce, HubSpot, Power BI, Microsoft 365, Adobe Creative Suite.