u
usaaey

Usa B

@usaaey

Commercial Leader, Driving Revenue, Strategic Partnerships

Tailândia
Inglês, Tailandês
Algumas informações são exibidas no idioma inglês.
Sobre mim
I am a commercially driven Cluster Director of Sales & Marketing with 20+ years of leadership experience across Thailand’s leading hospitality brands. I have a proven track record of exceeding revenue targets by 20–70% YoY and driving record-breaking performance across hotels and resorts. I specialize in MICE, wholesale, and corporate FIT markets, with extensive experience in pre-openings and repositioning.... Saiba mais

Habilidades

u
usaaey
Usa B
offline • 

Conheça meus serviços

Estratégia de Negócio e Inovação
I will audit your hotel commercial strategy and maximize revpar

Experiência profissional

IHG_Hotels & Resorts

Director of Sales & Marketing (Pre-Opening Hotel)

IHG Hotels & Resorts • Período integral

Jan 2019 - Mar 20201 yr 2 mos

Exceeded total revenue target by 12%, delivering THB 241.8M in total revenue during the pre-opening and opening phase. Led pre-opening Sales & Marketing strategy for a 300-room resort hotel with extensive MICE facilities, including full responsibility for market positioning and revenue performance. Recruited, built, and led the Sales & Marketing and Reservations teams, establishing structure, systems, and performance discipline ahead of opening. Developed and executed integrated sales strategies across leisure, corporate, MICE, wholesale, OTA, and GDS channels to maximize RevPAR and market share. Owned sales planning, forecasting, special rates, promotions, and channel mix to ensure achievement of budget and optimal business mix.