t
tripti_rupani

Trpti

@tripti_rupani

Digital Growth Strategist

Índia
Hindi, Inglês
Algumas informações são exibidas no idioma inglês.
Sobre mim
I help businesses understand why their digital marketing isn’t converting into consistent leads and sales. Many companies invest in websites, ads, SEO, and social media but struggle with poor ROI. I analyse the entire digital ecosystem including website experience, funnels, messaging, and traffic sources to identify what’s blocking growth and where opportunities exist. I focus on high-impact improvements that strengthen conversions, optimise marketing spend, and drive sustainable growth.... Saiba mais

Habilidades

t
tripti_rupani
Trpti
offline • 

Conheça meus serviços

Consultoria de marketing
I will audit your marketing strategy, funnel and digital presence
Consultoria de Configuração e Estratégia
I will set up your paid media campaigns on google, meta and linkedin

Experiência profissional

Assistant Digital Marketing Manager

ASAPP INFO GLOBAL GROUP

Jan 2024 - Feb 20251 yr 1 mo

• Led a team of 7 individuals, fostering collaboration and enhancing performance through strategic guidance and mentorship. • Implemented streamlined processes and developed Standard Operating Procedures (SOPs) to optimize team efficiency and effectiveness. • Spearheaded transformative initiatives catapulting conversion rates from 1% to 3%. • Proactively generated high-quality leads, catering to both company objectives and B2B clients, thereby enhancing market reach and revenue potential. • Revamped multiple in-house websites and created some to enhance interactivity and user-friendliness, optimizing the online presence to better engage and serve target audiences. • Leading the project to develop a Content Management System (CMS), ensuring seamless implementation and addressing any challenges that arose during the process, while also solving problems and setting up proper lead tracking and nurturing processes, along with automation.

Senior Marketing Executive

Isprava • Período integral

Nov 2021 - Oct 20231 yr 11 mos

• Managed digital marketing for two prominent brands, Isprava and The Chapter, driving successful campaigns and delivering results. • Formulated and executed a highly effective paid digital marketing strategy across Google, Facebook, Instagram, and Linkedin with a monthly budget of INR 10,00,000, resulting in revenues of ~20crs through digital efforts. Implemented comprehensive reporting methods to monitor and optimize performance. • Effectively generated a diverse array of high-quality leads by harnessing the potential of multiple channels, through organic and paid marketing campaigns. • Spearheaded the strategic revamp of the company website, significantly increasing website traffic and reducing bounce rate. • Elevated brand visibility through on-page SEO optimization, contributing to improved market presence. • Planned and executed successful client events. • Played a pivotal role in driving brand development initiatives, crafting compelling brand stories, and implementing strategic marketing campaigns to enhance brand visibility and customer engagement.