Social Media Strategy & Management:
- Utilize project management tools such as ClickUp to ensure clarity of communication as well as intentionality of strategy.
- Contribute to the marketing strategy by holding monthly strategy meetings to develop a calendar of posts.
- Develop social media marketing plans and programs for each product or event to include drip or nurture campaigns, sales campaigns, and interactive posts to drive visibility.
- Data analysis and demographic research to ensure maximum visibility.
- Create new strategies for market development, acquiring and analyzing data, and consulting with internal and external sources.
- Provide marketing information by answering questions and requests quickly and clearly.
- Hold weekly meetings with clients to ensure that the strategy is progressing correctly, and adjusting course if necessary.