
Tilda S
I help you make more money through sales and marketing strategies
Habilidades

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Experiência profissional
Marketing & Launch Director, Northern Europe
YouTube • Período integral
Jan 2018 - Dec 2019 • 1 yr 11 mos
Full responsibility for launching YouTube Music, Premium, and Kids across seven Northern European markets. Led a cross-functional team of 50 people. Delivered the highest trial-to-paid ratio globally and managed regional go-to-market strategies, influencer campaigns, and industry partnerships.
B2B Marketing
Google • Período integral
Jan 2018 - Dec 2018 • 11 mos
Positioned Google as a digital thought leader through activations aimed at major digital ad spenders in travel and retail. Managed communications for 'Think with Google' events in Sweden and Denmark, hosting over 300 senior executive attendees per country.
Sales & Strategy
Procter & Gamble • Período integral
Jan 2017 - Dec 2017 • 11 mos
Developed a 2018 sales plan for the largest customer, ICA. Evaluated competitors to develop market strategies and exceeded ambitious in-store sales goals. Performed in-store initiatives for shave care products on behalf of the leadership team.