Theresa

Sales Closer & Lead Generation Specialist

Upwork • Freelance

Oct 2023 - Present • 2 yrs 9 mos

Worked with startups, agencies, consultants, and eCommerce businesses on sales closing, lead generation, and customer outreach projects through Upwork. Managed communication with prospects through email, phone calls, LinkedIn outreach, and CRM follow-ups to help clients increase appointments and improve conversion rates. Conducted detailed market and prospect research to identify qualified leads based on industry, business size, and buyer intent. Built organized lead lists, verified contact information, and maintained accurate CRM records for ongoing outreach campaigns. Assisted clients with appointment setting, pipeline management, and customer relationship follow-ups while maintaining professional communication throughout the sales cycle. Handled inbound and outbound sales interactions, responded to client inquiries, addressed objections, and guided prospects through service explanations and onboarding processes. Worked with different CRM and outreach tools to manage sales activities, track conversations, and improve response rates. Supported businesses in industries including digital marketing, coaching, real estate, SaaS, and local services. Successfully completed multiple freelance projects involving B2B lead generation, sales support, cold outreach, and customer relationship management while maintaining strong client satisfaction and long-term working relationships.

Business Development Representative

People Per Hour • Freelance

Nov 2023 - Apr 2026 • 2 yrs 5 mos

Provided freelance business development and sales support services for entrepreneurs, agencies, and growing businesses through PeoplePerHour. Assisted clients with lead generation, prospect qualification, appointment scheduling, and customer outreach campaigns designed to improve sales opportunities and business growth. Conducted detailed online research to identify high-quality leads across different industries, including real estate, digital marketing, consulting, SaaS, and local businesses. Created targeted prospect lists using platforms such as LinkedIn, company directories, and online databases while verifying contact details and maintaining organized CRM records. Managed outbound communication through cold email campaigns, LinkedIn messaging, and follow-up sequences to increase engagement and response rates. Communicated professionally with potential customers, answered inquiries, handled objections, and helped move prospects through different stages of the sales process. Worked closely with clients to understand their target audience, campaign goals, and customer pain points in order to improve outreach strategies and conversion performance. Assisted with CRM updates, pipeline tracking, reporting, and customer relationship management while maintaining confidentiality and professionalism on all projects. Successfully completed multiple freelance contracts involving B2B lead generation, sales prospecting, customer communication, and appointment setting, helping clients improve workflow efficiency and generate qualified business opportunities.