Steve RadioKing

Industry-Informed Music Promotion Strategy

Fiverr

Mar 2023 - Present • 3 yrs 4 mos

With years of experience in music promotion and firsthand knowledge of radio programming, I use a structured approach designed to help artists expand their reach and connect with the right audience. 1. Music & Brand Assessment – I review the artist's music, genre, branding, and goals to determine the most effective promotional strategy. 2. Audience & Market Research – I identify suitable radio stations, media outlets, curators, and audience segments that align with the artist's sound and target market. 3. Campaign Preparation – Promotional assets such as artist bios, press materials, artwork, and streaming links are organized to ensure professional presentation. 4. Strategic Promotion – I conduct targeted outreach to radio programmers, DJs, playlist curators, blogs, and industry contacts to create meaningful exposure opportunities. 5. Radio Promotion & Submission – Drawing from my experience with radio programming and music rotation systems, I submit music to relevant stations and decision-makers whose audiences match the artist's genre. 6. Campaign Monitoring – Progress is tracked throughout the campaign, allowing for adjustments and follow-up where necessary to maximize exposure. 7. Reporting & Future Growth – Upon completion, I provide a campaign report along with recommendations to support continued visibility and long-terIndustry-Informed Music Promotion Strategym audience growth. My goal is to go beyond simple promotion by helping artists build sustainable exposure, strengthen their presence, and reach listeners who genuinely connect with their music.