
Stanley Albert
Klaviyo Expert
Habilidades

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Experiência profissional
Senior Email Marketing Specialist
Shopify • Período integral
Sep 2022 - Present • 4 yrs
Job History: I serve as the lead strategist for high-revenue Shopify Plus merchants, overseeing the complete lifecycle of email and SMS marketing. My role involves architectural design of complex automation ecosystems, ensuring every touchpoint from acquisition to retention is data-backed and revenue-focused. I act as the technical bridge between Shopify's backend and Klaviyo’s advanced API triggers. Achievements: Revenue Growth: Directly responsible for generating over $5M in attributable revenue for clients within a 12-month period. 2024 Compliance: Led the technical migration for 60+ accounts to meet the new Google and Yahoo sender requirements (DMARC, SPF, DKIM) with 100% success. LTV Optimization: Increased Customer Lifetime Value (CLV) by 35% through advanced "Whale" segmentation and predictive churn modeling.
Klaviyo Automation Expert
remote • Período integral
Jul 2022 - Sep 2023 • 1 yr 2 mos
Job History: Operated as a specialized consultant for mid-market eCommerce brands, focusing specifically on Klaviyo "Flow" architecture and deliverability rescue. I focused on auditing underperforming accounts and rebuilding the "big four" revenue drivers: Welcome Series, Abandoned Checkout, Browse Abandonment, and Post-Purchase upsells. Achievements: Flow Recovery: Rebuilt Abandoned Checkout flows for a major beauty brand, resulting in a $150,000 revenue lift in the first 90 days. Cost Efficiency: Removed 300,000+ inactive "ghost" profiles across various accounts, saving clients an average of $25,000/month in subscription fees. Deliverability: Achieved a consistent 99.8% delivery rate by implementing aggressive sunset policies and IP reputation management.
Digital Marketing Manager
Agency • Meio período
Aug 2018 - Aug 2022 • 4 yrs
Job History: Managed a diverse portfolio of 15+ eCommerce accounts, coordinating between email, paid social, and search departments. My primary focus was ensuring that the traffic generated from paid ads was successfully captured and nurtured through sophisticated email funnels. Achievements: Scale: Successfully scaled 5 client accounts from $10k to $100k in monthly recurring revenue through integrated funnel optimization. Conversion: Improved average email-to-site conversion rates by 55% by introducing behavior-based dynamic content blocks. Team Leadership: Mentored a team of 3 junior copywriters and designers to produce high-converting, brand-aligned email templates.