
Jorge G
Shopify Plus Certified Partner CRO Designer Developer
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Experiência profissional
CEO
Trennder Web Agency • Freelance
May 2017 - Present • 9 yrs 5 mos
As the Founder of Trennder Agency and a Shopify Plus Certified Partner, I specialize in developing premium, high-converting Shopify ecommerce experiences for direct-to-consumer brands across the United States and international markets. I lead Shopify website development, conversion rate optimization (CRO), custom theme development, and advanced ecommerce implementations for established businesses, emerging brands, and marketing agencies. My expertise combines technical Shopify development with data-driven conversion strategies, helping businesses improve their online shopping experiences, streamline purchasing journeys, and build scalable ecommerce operations. Key Responsibilities & Achievements: • Shopify Store Development: Design and develop custom Shopify Online Store 2.0 websites, including complete store builds, redesigns, and theme migrations. • Shopify Plus Development: Implement advanced storefront functionality, checkout customization, Shopify Functions, and Checkout UI Extensions. • Conversion Rate Optimization: Conduct CRO audits, optimize product pages, improve shopping cart experiences, and implement conversion-focused UX improvements. • Custom Shopify Development: Build reusable Liquid sections, product templates, responsive layouts, interactive components, and custom JavaScript functionality. • Subscription Commerce: Implement recurring revenue solutions using Recharge, Appstle, Skio, Stay AI, and Loop Subscriptions. • Ecommerce Integrations: Configure Klaviyo, GA4, Google Tag Manager, customer review applications, product bundles, and third-party integrations. • Analytics & A/B Testing: Leverage Shopify Analytics, Microsoft Clarity, Hotjar, and Intelligems to evaluate customer behavior and identify optimization opportunities. • Client Management: Personally manage projects from discovery and development through quality assurance, launch, and ongoing optimization. My portfolio includes Shopify projects for MarineMax / Cruisers Yachts, Pept