
Sho S
Email Marketing, Automation Expert And CRM Specialist
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Experiência profissional
Email Specialist
NEO • Freelance
Feb 2025 - Present • 1 yr 7 mos
I helped several businesses improve customer engagement, recover lost revenue, and streamline sales through strategic email marketing and CRM automation. My experience includes designing high-converting email campaigns, building automated customer journeys, optimizing CRM systems, and creating workflows that reduce manual tasks and improve operational efficiency. My Key Achievements : Built automated email sequences including Welcome, Abandoned Cart, Post-Purchase, Win-Back, and Lead Nurturing campaigns. Implemented CRM workflows that improved lead tracking, follow-ups, and pipeline management. Increased customer engagement by creating personalized, segmented email campaigns. Optimized email performance through A/B testing, audience segmentation, and campaign analysis. Integrated email marketing platforms with CRM systems to automate customer communication. Supported eCommerce and B2B businesses in improving customer retention and conversion rates. Proficient with HubSpot, Klaviyo, GoHighLevel, Zoho CRM, Pipedrive, Shopify, Apollo.io, and marketing automation tools. I focus on delivering measurable results through data-driven strategies, automation, and customer-centric marketing that helps businesses scale efficiently.