Shaon

YouTube Marketing & SEO Specialist

Mingos • Freelance

Feb 2026 - Present • 4 mos

Experience: Helping brands and creators maximize their visibility, drive organic growth, and turn viewers into loyal customers through data-driven YouTube marketing strategies. Key Achievements & Impact: 1. Optimized video metadata (Titles, Descriptions, and Tags) using advanced SEO tools to rank videos on the first page of search results. 2. Increased organic views, watch time, and subscriber growth by analyzing YouTube Analytics and refining content strategies. What I Do: 1. YouTube SEO & Keyword Research: Finding high-traffic, low-competition keywords to outrank competitors. 2. Channel Audit & Optimization: Enhancing channel branding, playlists, and CTR (Click-Through Rate) with compelling thumbnails and titles. 3. Audience Growth Strategy: Implementing proven tactics to boost engagement and retention. Looking to grow your YouTube presence and drive real business results? Let’s connect and discuss how we can scale your channel!

Google Ads | Facebook Ads Management Specialist

Freelancer.com • Freelance

Jan 2025 - May 2026 • 1 yr 4 mos

Experience: Performance Marketing: Managed high-converting Google Ads (Search, Display & Shopping) campaigns for 'Maruschka de Margò', one of Sweden's premium fashion boutiques. 1. Targeting & Strategy: Increased sales and ROI by targeting audiences interested in luxury fashion and designer brands (e.g. Roberto Cavalli, Etro) e.g. able to achieve 20% sales increase or 3x ROAS results. 2. Optimization: Ensured advertising effectiveness through Google Merchant Center integration and conversion tracking optimization with Shopify e-commerce platform. 3. Seasonal Campaigns: Implemented data-driven marketing strategies for new collections and special offers.

Social Media Marketing & Facebook Ads Specialist

Pre2brand (Clothing Brand) • Freelance

Jan 2024 - Feb 2025 • 1 yr 1 mo

In my current role at Pre2brand, a well-known clothing brand, I have been handling the entire social media presence and advertising strategies for over a year. My responsibilities and accomplishments include: Full-funnel Facebook and Instagram advertising management: I created and executed highly converting advertising campaigns that resulted in significant increases in brand awareness, sales and ROI. Content Strategy: I managed highly engaging social media pages appropriate for the fashion industry. Targeting & Retargeting: I successfully targeted potential customers through advanced pixel tracking. Analytics: I monitored daily performance metrics to ensure optimization of ad spend (ROAS) and reduced cost per acquisition. The above tasks have been highly beneficial for the brand in building a strong community and delivering consistent monthly revenue.