
Selena
Your Email and Newsletter Growth Partner
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Portfólio
Experiência profissional
Upwork
Freelance • 2 mos
Ghost Setup & Signup Form For Redlands News
Aug 2026 - Present • 0 mos
Was contracted by Redlands News’ content team to help set up their Ghost platform and create a signup system for growing their newsletter audience. Redlands News already had content but struggled to capture readers and turn them into subscribers. My role was to set up their Ghost site properly and create optimized signup forms that would convert visitors into email subscribers. I configured the Ghost setup, designed clean signup forms, and placed them strategically across the site to capture attention and encourage signups. Within a few months, they saw a steady increase in subscribers, improved conversion rates, and built a growing email list they could use to reach readers directly.
Ghost Blog Website Creation
Jul 2026 - Present • 1 mo
They had no proper blog to share updates, product stories, or connect better with their audience. Their website felt plain and lacked content. They hired me to create a simple and easy to manage blog using Ghost. I designed and built a Ghost blog, set up categories, created a clean layout, and made it easy for their team to publish content without stress. I delivered a fast and modern blog that helped them start publishing content consistently, improved customer engagement, increased time spent on their website, and gave them a better way to communicate with their audience.
ConvertKit Landing Page & Newsletter
Jul 2026 - Present • 1 mo
A digital business wanted a better way to capture leads and communicate with their audience through email. I was hired to build their ConvertKit newsletter system and create a landing page that encouraged more signups. I designed the landing page, connected forms, organized email sequences, and configured subscriber tags. The business launched with a streamlined email system that made lead collection and follow-up much easier.