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Expert Klaviyo Email Designer
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Experiência profissional
Expert Klaviyo Email Designer
Shopify • Período integral
Mar 2022 - Present • 4 yrs 4 mos
Job History: Serving as a lead consultant for Shopify Plus merchants, focusing on the seamless integration of Figma design systems into the Klaviyo ecosystem. I manage the end-to-end technical setup for high-volume stores, ensuring that complex design layouts are translated into lightweight, high-performance Klaviyo blocks. My role involves auditing email deliverability and optimizing the "image-to-text" ratio to bypass spam filters for global brands. Achievement: Successfully overhauled the email architecture for 40+ enterprise merchants, resulting in an average 25% increase in email-attributed revenue. I developed a proprietary Figma-to-Klaviyo workflow that reduced template production time by 40% while maintaining 100% brand consistency across all device types.
Junior Designer
dentsuMB • Período integral
Jan 2025 - Sep 2025 • 8 mos
Job History: Provided design support for various digital marketing assets. I specialized in creating modular design components in Figma that could be repurposed for various email marketing platforms, with a primary focus on Klaviyo and Mailchimp. Achievement: Developed a "UI Kit" for internal email developers that standardized button styles and typography across all client accounts. This increased the department's output by 15% and ensured a high standard of design across smaller account tiers.
Digital Marketing Associate
ASOS • Período integral
Jan 2023 - Jul 2025 • 2 yrs 6 mos
Job History: Supported the CRM team in managing regional email newsletters. My role was focused on template testing and QA. I used tools like Litmus to ensure that Figma-based designs rendered correctly across 50+ different email clients, including notoriously difficult platforms like Outlook. Achievement: Reduced template rendering errors by 60% within my first six months. I successfully transitioned the regional team from static image newsletters to a hybrid-coding model, significantly improving the accessibility and searchability of our email content.