
Ruby C
Telegram Ads Manager, Media Buying, Subscriber Growth and ROI Focused
Habilidades

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Experiência profissional
Telegram Ads Specialist
Freedom Pools • Freelance
Mar 2007 - Present • 19 yrs 7 mos
Plan and run Telegram Ads campaigns to grow channel subscribers and drive conversions. Set up targeting, placements, and budget strategy; write and test ad copy/creatives; build tracking approach (UTMs, landing links, attribution notes); optimize bids and creatives based on CTR, CPC, CPA, and retention quality. Provide weekly reporting with clear KPIs, insights, and next-step recommendations. Coordinate with channel owners on content calendar, offer positioning, and funnel improvements to increase join-to-action rate.
Digital Marketing & Community Growth Consultant
Independent Bank Group • Freelance
Nov 2011 - Dec 2012 • 1 yr 1 mo
Supported small businesses/creators with paid acquisition and community growth strategy. Audited existing channels, clarified audience segments, and created campaign briefs (goal, message, offer, landing flow). Produced performance reports and improved campaigns through creative testing, funnel tweaks, and audience refinement. Delivered documentation (campaign setup checklist, copy bank, reporting template) to help clients maintain results after handover.