Benjamin

Klaviyo CRM and Marketing Automation

Klaviyo • Freelance

Jul 2026 - Present • 1 mo

Worked on Klaviyo CRM and marketing automation projects focused on helping businesses organize customer data, improve communication, and build automated customer journeys. Responsibilities included setting up and organizing customer profiles, creating segments, building email flows, configuring automated campaigns, managing lists, improving email templates, and developing customer retention workflows. I also focused on creating practical automation systems that reduce manual work, improve customer engagement, and help businesses turn existing leads and customers into repeat buyers.

Mailchimp Email Marketing and Automation Specialist

Mailchimp • Freelance

Dec 2025 - Present • 8 mos

Worked on Mailchimp email marketing projects focused on helping businesses build stronger customer communication and generate better results from their email lists. Responsibilities included setting up and organizing audiences, creating and managing email campaigns, designing responsive email templates, building automated customer journeys, segmenting contacts, managing tags, setting up signup forms, scheduling campaigns, and monitoring campaign performance. I also worked on improving email content, customer targeting, and automation workflows to help businesses save time, nurture leads, increase engagement, and maintain consistent communication with their customers.

CRM and Automation Specialist

Lofty • Freelance

Nov 2025 - Present • 9 mos

Worked on real estate CRM projects involving lead organization, contact management, pipeline setup, follow up automation, and workflow optimization. I helped structure CRM systems so real estate professionals could manage leads more efficiently, keep track of prospects, automate follow ups, and maintain better communication throughout the customer journey. My work focused on creating organized CRM environments that make it easier for agents and teams to manage their daily sales and lead nurturing processes.