
Nishant
Performance Marketer Google and Meta Ads Expert for eCommerce and Lead Gen
Habilidades

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Portfólio
Experiência profissional
Founder
Company • Autônomo
Feb 2026 - Present • 4 mos
As the Founder of OYE Nishant, I run a full-time performance marketing practice helping startups, eCommerce brands, and local businesses grow profitably through paid advertising. I personally manage end-to-end campaigns across Google Ads and Meta (Facebook & Instagram) Ads — from strategy and account setup to daily optimization and scaling. My core work includes: • Google Ads: Search, Shopping, Performance Max, Display, and YouTube campaigns built to drive qualified leads and sales • Meta Ads: Full-funnel campaigns covering prospecting, retargeting, and conversion optimization for eCommerce and lead generation • Conversion Tracking: Complete setup using Google Tag Manager, GA4, and pixel/event tracking for accurate measurement • Campaign Optimization: Data-driven A/B testing, audience segmentation, and bid strategy to lower CPA and improve ROAS • Reporting & Strategy: Transparent performance reports with clear insights and next-step recommendations I've delivered measurable results for brands across eCommerce, education, real estate, and home services — turning ad spend into consistent, trackable growth. Every account I take on gets hands-on attention, clear communication, and a relentless focus on real business outcomes, not vanity metrics.
Performance Marketing Manager
Agile Workplace Staffing • Período integral
Jan 2024 - Feb 2026 • 2 yrs 1 mo
Led end-to-end performance marketing across Google Ads and Meta (Facebook & Instagram) for multiple client accounts, managing monthly ad budgets and owning campaign strategy from setup to scale. Planned and optimized Search, Shopping, Performance Max, and lead generation campaigns — consistently improving ROAS and lowering cost-per-acquisition through data-driven A/B testing, audience segmentation, and bid optimization. Set up complete conversion tracking using Google Tag Manager and GA4 to ensure accurate measurement and reporting. Delivered measurable growth for brands across eCommerce, education, real estate, and local services.