I will fix or setup meta pixel and conversion API with GTM

Conversion API is a tracking method where your website sends data directly from the server to Meta (Facebook). Unlike browser tracking, it works even if cookies are blocked or users use ad blockers. This ensures more accurate tracking and better ad performance.

Using both browser tracking (Pixel) and server tracking (CAPI) together improves Event Match Quality, gives you more reliable data, and helps recover lost tracking caused by iOS 14+ restrictions or ad blockers.

Browser-side tracking uses cookies in the user’s browser, hence, data can be blocked. On the other hand, Server-side tracking sends data directly from your server to Meta, so tracking is more accurate. We recommend implementing both for maximum accuracy.

Yes. I will set up server-side tracking with Meta Conversion API, which helps recover lost data, improves Event Match Quality, and makes your ads perform better.

Event Match Quality is a score (1–10) that shows how well your event data matches real users. A higher score (6–10) means better tracking, stronger retargeting, and more accurate results.

You can expect more accurate data collection, better event match quality, improved targeting & retargeting, higher ROI and revenue from Meta Ads

To set up Meta Pixel and Conversion API, I need access to Facebook Business Manager (Admin access), Google Tag Manager (or I will set it up for you), Website Backend/Admin access, Server access (Stape.io or Google Cloud, if server-side setup is required)

Yes, for server-side tracking you need a cloud server. Popular choices are Stape.io or Google Cloud. They offer free and paid plans. I will guide you to choose the best option.

Don’t worry. I will send you step-by-step instructions (with video if needed) on how to grant access. If you face issues, I can also guide you via Fiverr Zoom.

Yes! I provide free support even after the project is completed. You can contact me within next 3 months from the date of project delivery if you face issues.