Ecom Moon

TikTok Shop Management

TikTok • Freelance

Feb 2023 - Present • 3 yrs 3 mos

Since 2023, I have been working with multiple TikTok Shop brands and eCommerce businesses, helping them scale through TikTok Shop management, affiliate marketing, creator outreach, and operational optimisation. Key Responsibilities: - Managed complete TikTok Shop operations including product listings, order monitoring, campaign setup, discount strategies, and performance tracking. - Recruited and managed TikTok affiliates through strategic creator outreach and relationship management. - Coordinated with influencers and content creators to increase product exposure and affiliate-generated sales. - Handled creator onboarding, affiliate approvals, and communication workflows to maintain strong affiliate activity. - Managed operational challenges, including late dispatch issues, tracking synchronisation, and high-volume order periods. - Assisted brands in scaling their TikTok Shop presence through data-driven growth strategies and viral-product positioning. Achievements & Results: - Worked with multiple TikTok Shop brands across different product categories from 2023 to present. - Helped onboard and manage 500+ TikTok affiliates and creators for promotional campaigns. - Increased affiliate participation and creator engagement by over 72% through consistent outreach and relationship management. - Contributed to generating millions of product impressions through affiliate-driven TikTok content and campaigns. - Helped brands improve TikTok Shop visibility, engagement, and conversion opportunities through optimized shop management strategies. - Managed daily operations for high-activity TikTok Shops while maintaining smooth workflow and campaign execution. - Successfully handled promotional events and high-order periods while minimizing operational and fulfilment issues. Expertise: - Affiliate Marketing & Creator Outreach - TikTok ads Structure - Product Listing Optimisation - Campaign & Promotion Management - Order & Fulfilment - Reporting

Amazon PPC

Amazon • Freelance

Nov 2021 - Jan 2023 • 1 yr 2 mos

Amazon PPC & eCommerce Specialist | 2 Years of Experience Over the past 2 years, I have worked with multiple Amazon brands across different product categories, helping them grow. Core Responsibilities: - Managed Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and keyword-targeted advertising. - Conducted advanced keyword research and competitor analysis to identify profitable opportunities and improve product rankings. - Optimized campaign structures, bidding strategies, and search term targeting to maximize ROI and reduce wasted ad spend. - Improved product visibility through SEO-focused listing optimization and strategic keyword placement. - Monitored advertising analytics, CTR, ACOS, TACOS, and conversion metrics to make data-driven decisions. - Worked with brands to launch new products, scale existing listings, and improve overall marketplace performance. - Assisted with inventory planning, promotional campaigns, and sales growth strategies during high-traffic seasons. Achievements & Results: - Managed PPC campaigns with advertising budgets ranging from $1,000 to $20,000+ per month. - Increased product impressions and visibility by up to 200% for multiple brands through optimized targeting and campaign scaling. - Improved click-through rates (CTR) by 40–60% across several product categories. - Successfully handled multiple client accounts simultaneously while maintaining consistent performance growth. Expertise - Amazon PPC Management - Product Visibility & Ranking Strategies - Keyword Research & Competitor Analysis - Campaign Optimization & Scaling - Listing SEO Optimization - Conversion Rate Improvement - Amazon Seller Central Management - Product Launch & Growth Strategy