m
melu_tel

Melanie T

@melu_tel

Founder and Creative Director

Argentina
Inglês, Espanhol
Algumas informações são exibidas no idioma inglês.
Sobre mim
I am a Fashion Designer and the founder of Lanie, an independent fashion brand where I combine design, branding, and commercial strategy. I lead all areas of the project, including creative direction, collection design, visual campaigns, and digital marketing. I am passionate about building brands from conceptualization to operation, connecting visual and strategic elements. I also have extensive experience in digital marketing, e-commerce management, and paid media.... Saiba mais

Habilidades

m
melu_tel
Melanie T
offline • 
Tempo médio de resposta: 1 hora

Conheça meus serviços

Desenhos Técnicos e Tech Pack
I will create professional fashion tech packs and technical flats
A partir deUS$ 20 /projetoMais detalhes
Desenhos Técnicos e Tech Pack
I will create professional fashion tech flats for your clothing designs
A partir deUS$ 20 /projetoMais detalhes

Portfólio

Experiência profissional

Self_Employed

Founder and Creative Director of Lanie

Self Employed • Autônomo

Aug 2024 - Present • 2 yrs 1 mo

Collection design and development: comprehensive creative direction from trend research to garment design; creation of technical specifications, selection of textiles and supplies, and coordination with workshops to ensure quality, fit, and deadline compliance. Development of visual identity (branding, graphic design, creative direction) and 360° strategies (social media, SEO, email marketing, advertising). Creation of multimedia content (graphic pieces, videos, copywriting) and community management for engagement. Planning of digital marketing campaigns (SEO, Meta advertising, influencer collaborations) to drive sales. Design of sales plans, negotiation with suppliers, e-commerce management, and metrics analysis to optimize conversions.