
Suzan
Level 1
Web Analytics, GTM, GA4, Conversion Tracking and Google Data Studio
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Experiência profissional
Tracking Specialist GTM and GA4 (Google Ads & Conversion Tracking)
AmaniForged • Freelance
May 2024 - Jun 2024 • 1 mo
Managed and implemented advanced conversion tracking for Google Ads campaigns in the automotive and forged wheels industry. Set up and optimized Google Tag Manager (GTM), Google Ads conversion tracking, GA4 event tracking, and enhanced conversions to ensure accurate data collection and reporting. Tracked key user actions including form submissions, calls, add to cart, and purchases to measure campaign performance effectively. Performed detailed tracking audits to identify and fix issues such as duplicate conversions, missing tags, and incorrect event firing. Improved data accuracy across multiple platforms by integrating Google Analytics 4 (GA4), Google Ads, and website tracking systems. Monitored user behavior, conversion paths, and attribution models to support data-driven decision making. Worked closely with the marketing team to align tracking setup with campaign goals, helping improve ROI, conversion rate, and overall ad performance. Implemented cross-domain tracking, remarketing tags, and audience tracking to support scaling campaigns. Provided regular performance insights and tracking reports to ensure transparency and continuous optimization. Ensured proper tracking for eCommerce actions and lead generation funnels, helping the business better understand customer journeys and improve paid advertising results.
39 Avaliações
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Ordenar por
artem_abrokimov

Chipre
Susan was incredibly professional and efficient from start to finish. He set up my Facebook Pixel, Conversions API, server-side tracking, event deduplication, and full ecommerce tracking perfectly. My Event Match Quality went from broken and missing purchase events to 9.3 out of 10, which is near perfect....
Resposta do freelancer
ogesydney
Cliente recorrente

Reino Unido

ogesydney
Cliente recorrente

Reino Unido

Resposta do freelancer
carworld695
Cliente recorrente

Emirados Árabes Unidos
Great experience working with Suzan. He set up my Facebook Pixel quickly and perfectly. Communication was smooth and he delivered exactly what I needed. Highly recommend!
Resposta do freelancer

mahbubppc

Bangladesh
Great work on setting up my Facebook Pixel! Everything was handled professionally and efficiently. I’m looking forward to working with you again on future tracking and advertising projects. 👌
Resposta do freelancer
