
Maaz Khan
Habilidades

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Portfólio
Experiência profissional
Social Media Manager
Institute for Greatness | A coaching and advisory firm • Freelance
Oct 2024 - Present • 1 yr 11 mos
• Own the academy's full social media strategy, planning and executing marketing campaigns that increased brand awareness, audience engagement, and online visibility. • Grew Facebook following from 5,600 to 31,000 (453% growth) by designing and implementing an organic content and audience-growth strategy. • Build and maintain content calendars, publishing educational and promotional content aligned with marketing objectives and audience interests. • Plan and support paid social media advertising campaigns to maximize reach, engagement, and campaign performance. • Monitor campaign performance and audience insights to continuously optimize content strategy and improve marketing results. • Produce compelling visual and written content while maintaining a consistent brand identity across all social platforms. • Manage community engagement — responding to comments and messages — to build strong, lasting audience relationships. Tools: Meta Business Suite, Meta Ads Manager, Meta Insights, Canva, CapCut