Katie Loius

DIGITAL EXPERT

Empire Global

Feb 2021 - Jul 2025 • 4 yrs 5 mos

Delivered creative design solutions for startups, small businesses, and personal brands focused on building strong visual identity, consistency, and business growth. Specialized in Canva brand kits, brand boards, and social media kits that create cohesive branding systems and improve recognition across platforms. Designed high-impact sports graphics including soccer flyers, football posters, and promotional visuals for teams, athletes, and events. Each design is created to capture attention quickly, boost engagement, and communicate strong visual energy across social media and marketing campaigns. Created premium product packaging and label designs with realistic 3D mockups to enhance product presentation, increase perceived value, and strengthen brand positioning. These designs help businesses stand out in competitive markets and improve customer trust across eCommerce listings and promotions. Developed high-converting WordPress Elementor landing pages focused on lead generation and Google Ads performance. Pages are designed with clean UI/UX, mobile responsiveness, fast loading speed, and clear call-to-action structure to improve conversions, reduce bounce rates, and generate quality leads. Produced engaging social media content using Canva, ensuring brand consistency across all platforms. Designed visuals tailored for Instagram, Facebook, and other channels to increase engagement, improve visibility, and strengthen online presence. Focused on delivering clean, modern, and results-driven designs that align with business goals such as brand awareness, lead generation, and sales growth. Every project is built with a balance of creativity and strategy to ensure real impact and measurable results.