Justin B

social media expert

owmsolutions • Freelance

Sep 2026 - Present • 2 mos

I worked in social media management, handling the day-to-day management of social media accounts for businesses and brands. My responsibilities included creating, planning, and scheduling engaging content across different social media platforms while maintaining a consistent brand image and communication style. I assisted with content strategy by researching trends, identifying suitable content ideas, and planning posts according to the target audience. I also created captions, selected relevant hashtags, organized posting schedules, and helped ensure that content was published consistently and professionally. I managed audience engagement by responding to comments and messages, interacting with followers, and helping maintain positive communication with customers. I also monitored the performance of social media content to understand which types of posts received better engagement and helped improve future content accordingly. My work also included supporting brand awareness and online visibility through social media optimization, promotional content, and basic marketing activities. I worked with images, videos, short-form content, promotional posts, product-related content, and other digital materials depending on the needs of the business. I focused on keeping social media pages organized, active, visually appealing, and aligned with the brand’s goals. I also assisted with competitor research, trend analysis, content improvement, and maintaining a professional online presence. Through this experience, I developed practical skills in social media management, content creation, audience engagement, digital marketing, content planning, branding, communication, and online business promotion. I am comfortable working independently, following brand guidelines, managing multiple tasks, and delivering content according to deadlines.