Juliane W

TCG & Custom Card Deck Designer

Juliana Kennedy CPA • Freelance

May 2026 - Present • 1 mo

For Juliana Kennedy CPA, I provided specialized design services focused on custom trading cards (TCG) and educational financial card decks. The goal was to transform complex financial concepts into easy to understand, visually engaging card formats that support learning, branding, and client engagement. I designed custom card layouts, icons, infographics, and structured visual systems to simplify topics such as accounting principles, budgeting, and financial literacy. Each card was carefully crafted to balance clarity, professionalism, and visual appeal, ensuring accessibility for both beginners and experienced users. In addition to educational decks, I developed TCG style cards with structured attributes, stats, and categories, making learning interactive and gamified. I ensured all designs followed consistent branding, typography, and color schemes, reinforcing Juliana Kennedy CPA’s professional identity. My workflow included client consultation, concept sketches, digital illustration, layout refinement, and final print-ready delivery. I optimized every design for high-quality printing and digital use, ensuring versatility across platforms. I also provided revisions and creative direction to align with business goals and target audience expectations. This experience highlights my ability to adapt card design principles across industries, merging creative design with professional communication to deliver impactful results that educate, engage, and elevate brand presence.

Tarot & Educational Card Designer

Web Design Carnival • Freelance

Apr 2026 - Present • 2 mos

During my collaboration with Web Design Carnival, I specialized in designing Tarot cards, oracle decks, and educational card systems tailored for both spiritual and learning-focused audiences. My work involved creating symbolic, meaningful, and aesthetically captivating card designs that communicate deep narratives and intuitive guidance. I designed complete Tarot decks including Major and Minor Arcana, ensuring each card maintained thematic consistency while reflecting unique symbolism and storytelling. I also created educational flashcards and learning decks, incorporating structured layouts, easy to read typography, and engaging visuals to enhance knowledge retention and usability. My process included concept development, mood boarding, illustration direction, and layout design, ensuring every card aligns with brand voice and audience expectations. I applied color psychology, visual hierarchy, and balanced compositions to improve readability and emotional connection. Additionally, I prepared print-ready files with accurate bleed, margins, and high-resolution output, ensuring seamless production. Working with Web Design Carnival allowed me to refine my skills in combining artistic storytelling with functional design, especially for niche markets like spirituality and education. My designs helped clients launch professional, visually engaging decks that are both meaningful and commercially viable.

Card Game & Playing Cards Designer

Juno Media • Freelance

Feb 2026 - Present • 4 mos

At Juno Media, I worked as a Card Game and Playing Card Designer, specializing in creating visually compelling and market ready decks for entertainment and commercial use. My role focused on designing custom playing cards, trading card games (TCG), and branded card decks that align with storytelling, gameplay mechanics, and brand identity. I collaborated closely with creative directors and developers to transform concepts into high-quality card illustrations, layouts, and print-ready files. I developed unique card templates, typography systems, and iconography, ensuring clarity, consistency, and player-friendly usability. My expertise included designing deck backs, face cards, character cards, ability cards, and packaging concepts, all optimized for both digital previews and professional printing standards. I integrated modern design trends, vibrant color theory, and engaging compositions to enhance user experience and product appeal. Through strong attention to detail, I ensured all deliverables met industry standard specifications for card dimensions, bleed, resolution, and CMYK print formats. I also contributed to brainstorming sessions, helping refine gameplay ideas and visual storytelling elements that increased user engagement and product value. This role strengthened my ability to merge creativity with functionality, delivering designs that are not only visually stunning but also practical for gameplay and production. My work supported Juno Media in producing high-converting card products that resonated with target audiences and stood out in competitive markets.