Sabana

Senior Graphic Designer

Deepgreen Studio • Período integral

Apr 2021 - Jan 2026 • 4 yrs 9 mos

Job History & Achievements * Designed professional **branding, marketing, and visual communication materials** for digital and print platforms. * Created **logos, brand identities, social media graphics, advertisements, brochures, flyers, posters, banners, packaging, and promotional materials** while maintaining brand consistency. * Led design projects from **concept development and creative direction to final delivery**, ensuring high-quality and visually engaging results. * Collaborated with clients, marketing teams, copywriters, and designers to develop creative solutions aligned with **business goals and target audiences**. * Developed engaging **social media and digital campaign creatives** to strengthen brand visibility, audience engagement, and marketing performance. * Managed multiple projects simultaneously, consistently meeting **deadlines, client requirements, and production standards**. * Prepared print-ready artwork and coordinated with production teams to ensure accurate **layouts, typography, colors, and final output quality**. * Mentored junior designers, reviewed creative work, and maintained **high design standards and efficient workflows**. * Used **Adobe Photoshop, Illustrator, InDesign, and other professional design tools** to produce innovative and polished visual content. **Designer of the Year | 2023 – Deepgreen Studio** Recognized for **outstanding design work, creativity, professionalism, and consistent contribution to high-quality client projects and the studio’s visual standards**.

Digital Marketing & SEO Expert

BrainyZat • Período integral

Apr 2022 - Sep 2025 • 3 yrs 5 mos

Job History & Key Achievements Increased overall client marketing ROI by an average of 40% through integrated SEO, paid advertising, social media, and content marketing strategies. Delivered a 35% increase in organic traffic through keyword research, search-intent targeting, on-page SEO, technical optimization, content improvement, and competitor analysis. Achieved a 60% increase in social media engagement by developing audience-focused content strategies, optimizing posting schedules, and analyzing platform performance. Managed end-to-end paid advertising campaigns, including audience targeting, bidding, budgeting, ad creatives, and landing-page optimization to improve conversions and campaign efficiency. Improved campaign performance through A/B testing of ad creatives, headlines, messaging, and landing pages, using CTR, CPC, CPA, conversion rate, and ROAS to drive decisions. Identified high-value growth opportunities through keyword research, competitor analysis, SERP analysis, and search-intent mapping. Optimized website SEO elements, including meta tags, headings, URLs, internal links, content structure, and landing pages, to improve visibility and user experience. Collaborated with creative, content, development, sales, and business teams to execute integrated digital and promotional campaigns. Used Google Analytics, Google Search Console, Google Ads, and SEO analytics tools to monitor KPIs, diagnose issues, and identify growth opportunities. Prepared campaign reports, SEO insights, and optimization recommendations to support data-driven business decisions. Brainyzat | 2024: Certified in Advanced SEO Strategies and Digital Marketing Techniques.