Ivone

Wix Website Designer

Facebook • Freelance

Oct 2025 - Present • 1 yr

I help businesses improve their online presence through Wix website design, homepage redesign, and website improvements focused on clarity, usability, and brand consistency. My work focuses on helping visitors understand what a business offers, why it matters, and how to take the next step. I review homepage structure, messaging hierarchy, calls to action, navigation, visual consistency, and mobile responsiveness to identify areas that may create confusion or friction. My responsibilities include: • Redesigning Wix homepages to create a stronger first impression. • Organizing website sections around customer needs and business goals. • Improving headings, supporting text, and calls to action. • Creating consistent layouts, typography, spacing, and color systems. • Improving the experience across desktop, tablet, and mobile screens. • Refining service sections, trust elements, and contact pathways. • Communicating with clients to understand their brand, audience, and priorities. My approach combines thoughtful design with practical usability. The aim is to create a homepage that feels professional, communicates value quickly, and gives visitors a clear path forward.

Website Design & User Experience Specialist

Upwork • Freelance

Mar 2026 - Sep 2026 • 6 mos

I work on improving website experiences by making information easier to understand, page layouts easier to navigate, and important actions easier for visitors to find. For homepage redesign projects, I consider the complete visitor journey: the first headline a visitor sees, the problem the business solves, the services or products offered, the trust signals that support the business, and the action visitors should take next. My responsibilities include: • Reviewing existing website layouts and identifying usability issues. • Restructuring homepage sections to improve content flow. • Refining page messaging to make services and benefits clearer. • Designing prominent, relevant calls to action. • Maintaining a consistent visual identity across website sections. • Checking mobile layouts for readability, spacing, and ease of use. • Improving the presentation of testimonials, service information, and contact details. • Applying client feedback while keeping the website aligned with its goals. I aim to balance visual appeal with practical business needs. A successful redesign should not simply look different; it should make the business easier to understand and help visitors move confidently toward an enquiry, booking, or purchase.