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helloitsdaniell

Danielle W

@helloitsdaniell

B2B Content Writer: White Papers, Case Studies, Thought Leadership

Canadá
Inglês
Algumas informações são exibidas no idioma inglês.
Sobre mim
Your best ideas are buried in dense reports nobody outside the room actually reads. I dig them out and turn them into white papers, case studies, and thought-leadership content that land with the people you're trying to reach. I've spent 20+ years doing exactly this. I understand the strategy and the data, and I can make both readable without dumbing them down. If you have complex material that needs to become clear, persuasive content, a white paper, a customer case study, an executive summary, or a thought-leadership piece, send me the details and let's talk.... Saiba mais

Habilidades

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helloitsdaniell
Danielle W
offline • 

Conheça meus serviços

Artigos informativos e educacionais
I will summarize and simplify your research or white paper
A partir deUS$ 35 /projetoMais detalhes
Estudos de Caso
I will write a compelling b2b case study or customer success story
A partir deUS$ 120 /projetoMais detalhes

Experiência profissional

Pearson

Author

Pearson • Freelance

Jan 2023 - Present • 3 yrs 6 mos

Author of the 1st Canadian edition of Foundations of Digital Marketing and the 8th Canadian edition of Marketing: An Introduction. Responsibilities include developing content on the digital trifecta (owned, earned, paid media), search engines, social media, mobile marketing, and marketing analytics. Integrated real-world examples regarding COVID-19 responses, artificial intelligence, and sustainability into the curriculum delivered via the Revel platform.