Heidi Q.

Social Media Marketing Manager

Plus Marketing • Período integral

May 2023 - Jun 2026 • 3 yrs 1 mo

I manage the full social media and Meta performance strategy across Facebook, Instagram, TikTok, LinkedIn and YouTube. That means building content frameworks that actually make sense for each platform, running paid campaigns, and constantly optimizing — not just for volume but for lead quality. Over my time here I've managed over $92K in ad spend, delivered 2,444 leads and reached 600K+ accounts. But beyond the numbers, what this role taught me is how to look at content the way a performance marketer does — does it stop the scroll, does it speak to the right person, and does it actually make them do something?

Creative intern

Wunderman Thompson • Período integral

Jan 2023 - Dec 2023 • 11 mos

Wunderman Thompson is one of the most recognized creative agencies in the world — and during my time there I contributed to campaigns for some of the most iconic brands in the world. Heinz, Coca-Cola, Shiseido, Chill Out and more. My role as an Art Direction intern was so much more than aesthetics. We were challenged every day to think outside the box and turn consumer insight into a full campaign that could live across platforms — social media and beyond. This is also where I learned to think bigger, move faster and defend an idea in a room full of people who've seen everything. Check out my portfolio to view the campaigns I'm most proud of.