
Erik Kuster
Revenue Architect , Local B2B Lead Gen and AI Automation Engineer
Habilidades

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Portfólio
Experiência profissional
B2B Performance & Lead Generation Specialist
dentsuMB • Freelance
Oct 2025 - Present • 9 mos
Managed multi-channel lead generation infrastructures for high-ticket service companies and regional solar providers. I developed proprietary automation scripts to synchronize Google Business Profile triggers with local ad architectures. By deploying early-stage automated workflow modules, I specialized in maximizing client return on ad spend (ROAS) and shrinking lead response times from hours to seconds.
Senior Growth & Systems Automation Architect
Publicis Sapient • Freelance
Aug 2020 - Present • 5 yrs 11 mos
design hyper-targeted regional customer acquisition models paired with conversational AI backend systems for German industrial, trade, and enterprise companies. My focus is engineering the entire customer journey: capturing high-intent local search traffic via Google Ads and advanced local SEO maps protocols, then feeding those leads into custom automated pipelines that pre-qualify prospects before they ever hit a sales rep's desk.