
Emily
Email Marketing and Website Design Expert
Habilidades

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Portfólio
Experiência profissional
Upwork
Freelance • 8 yrs
Email Marketing & Automation Specialist
Apr 2023 - Present • 3 yrs 5 mos
I work with businesses and online brands to build email marketing systems that make communication with their audiences more organized, consistent, and effective. My work covers email campaigns and newsletters, automated sequences, welcome and nurture flows, subscriber segmentation, tagging, lead capture, webinar follow-up, promotional campaigns, and customer re-engagement. I've worked with platforms including Kit (formerly ConvertKit), Brevo, Klaviyo, Mailchimp, Boldtrail, Aesthetix, Getresponse, and ActiveCampaign, connecting email campaigns with landing pages, forms, audiences, and automation workflows where needed. Every project starts with understanding what the client is trying to achieve. From there, I focus on building a practical system that fits the business rather than simply adding more emails or automation. My goal is for clients to receive work that is professionally designed, properly organized, dependable, and easy to manage after the project is complete.
Website Designer & E-commerce Specialist
Feb 2022 - Present • 4 yrs 7 mos
I help businesses, entrepreneurs, and online brands turn their ideas into professional websites and e-commerce experiences that are clear, responsive, and easy for customers to navigate. My work includes website design and redesign, landing pages, business websites, online stores, product pages, responsive layouts, and improvements to existing websites that need a more modern or user-friendly structure. I have experience working with Wix, Wix Studio, Shopify, WordPress, Squarespace, and Webflow, adapting the design and functionality to the needs of each project. I believe a good website should do more than look attractive. It should communicate what the business offers, build confidence, and guide visitors toward the right action. I therefore take time to understand the purpose of each website before working on the design, while keeping the process clear and making sure the final result is practical for the client to use.