
Ellis Samantha
Social media manager, content planner and account manager
Habilidades

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Experiência profissional
Social media manager
Upwork • Freelance
Mar 2024 - Dec 2025 • 1 yr 9 mos
As a freelance Social Media Manager on Upwork, I helped businesses strengthen their online presence, stay consistent on social media, and connect with their target audience through organized content planning and account management. I understand that running a business takes time, and managing social media on top of daily responsibilities can quickly become overwhelming. My focus has been to make that process easier by helping clients maintain active, professional, and engaging social media accounts. My responsibilities included planning social media content, creating engaging posts, scheduling and publishing content, managing social media accounts, and maintaining a consistent brand voice across platforms. I also supported content calendar organization, audience engagement, profile optimization, and social media performance monitoring to help clients understand what was working and where improvements could be made. I believe effective social media management goes beyond posting regularly. It requires understanding a brand's goals, communicating with its audience, and presenting its products or services in a way that builds trust. I work to understand each client's needs, follow their brand guidelines, and develop a practical content approach that aligns with their objectives. Through freelance work, I have developed strong communication, organization, time management, and attention-to-detail skills. I value clear communication, meeting deadlines, and maintaining a professional working relationship with clients. My goal is to reduce the stress of managing social media while helping businesses build a consistent online presence and create meaningful connections with their audience.