Michael E.

Facebook Page Manager & Content Strategist

Pearls Stream Publishing • Freelance

Feb 2026 - Present • 6 mos

Managed and developed the brand’s Facebook Business Page presence through strategic content creation and publishing. Responsibilities included: - Creating branded promotional and inspirational post designs - Writing engaging, audience-focused captions - Developing content calendars for consistency - Publishing and monitoring posts for engagement - Ensuring brand voice alignment across all communications Key Achievements: - Strengthened the page’s online presence through consistent, high-quality content - Improved audience interaction through engaging and visually compelling posts - Maintained brand consistency across promotional and storytelling content - Supported book promotions and publishing awareness campaigns through strategic social media messaging.

Digital Marketing Specialist - Link Placement & Traffic Growth

Vices Inc. • Freelance

Mar 2026 - Mar 2026 • 0 mos

I Led a strategic link promotion campaign for Vices AI, a platform focused on promoting mindful financial decision-making through AI-driven insights. Developed and executed a targeted content distribution strategy across multiple high-engagement online communities to drive qualified traffic and increase brand visibility. Key contributions include: - published and distributed optimized content across multiple high-traffic online social communities - Implemented strategic link placement to attract relevant audiences - Increased organic reach and referral traffic through audience focused targeting - Strengthened brand awareness for a fintech solution centered on behavioral finance and AI risk assessment. This project demonstrates my ability to combine content marketing, audience targeting, and traffic generation strategies to deliver measurable visibility and engagement for digital products.