Mide M

local citation

LUDOS • Freelance

Jan 2026 - Mar 2026 • 2 mos

As a Freelance Local Citation Specialist for Ludos, I was responsible for enhancing the online visibility and local search presence of client businesses through accurate and consistent citation building. My role involved creating, updating, and managing business listings across a wide range of local directories, maps, and review platforms. I conducted detailed audits to identify inconsistencies in NAP (Name, Address, Phone Number) data and ensured uniformity across all platforms to improve local SEO performance. I also researched high-authority and niche-specific directories to build relevant citations that boosted search rankings and increased organic traffic. Additionally, I collaborated with the SEO team to align citation strategies with broader digital marketing goals. I tracked citation performance, maintained documentation of submissions, and ensured timely updates to reflect any business changes. My work contributed to improved local search visibility, higher client engagement, and stronger online credibility for multiple businesses. Key Responsibilities: Built and managed local citations across major and niche directories Ensured NAP consistency and resolved listing discrepancies Conducted citation audits and competitor analysis Researched and identified high-quality citation opportunities Monitored and reported on citation performance Collaborated with SEO teams to support local ranking strategies Key Achievements: Improved local search rankings for multiple clients Increased online visibility and consistency across platforms Delivered accurate and timely citation submissions under tight deadlines