Dmytro K

Senior Graphic Designer

Betsson Malta • Período integral

Jan 2026 - Present • 4 mos

Overview: Led the creation of high-performing visual assets for global marketing campaigns across multiple markets, focusing on user acquisition, engagement, and brand consistency. Key Responsibilities: 1. Designed and optimized digital creatives for paid social (Meta, TikTok, Google Display) 2. Developed campaign concepts for product launches, promotions, and seasonal events 3. Collaborated with marketing, UX/UI, and copy teams to deliver cohesive brand messaging 4. Mentored junior designers and streamlined internal design workflows 5. Ensured brand consistency across all visual touchpoints Key Achievements: 🚀 Increased ad click-through rate (CTR) by 35%+ through data-driven creative optimization 💰 Reduced cost per acquisition (CPA) by 28% by improving visual performance in paid campaigns 📈 Contributed to campaigns generating over €2M+ in revenue across key European markets ⚡ Improved production speed by 40% by introducing reusable templates and design systems 🎯 Led A/B testing initiatives that boosted conversion rates by 22% 🌍 Localized creatives for 10+ international markets, increasing regional engagement 🧠 Mentored a team of 3 junior designers, improving overall team output and quality Tools & Skills: Adobe Creative Suite (Photoshop, Illustrator, After Effects), Figma, Canva Performance Marketing Design, Social Media Ads, Branding, A/B Testing, Motion Graphics

Graphic Designer

Yola • Período integral

Aug 2023 - Nov 2025 • 2 yrs 3 mos

Overview: Designed engaging and user-focused visuals for a website-building platform, supporting marketing campaigns, product updates, and brand development. Key Responsibilities: Created digital assets for website templates, landing pages, and marketing campaigns Designed visuals for email marketing, social media, and paid ads Collaborated with product and UX/UI teams to improve user experience and visual consistency Assisted in evolving and maintaining brand guidelines across all channels Produced graphics that supported feature launches and product updates Key Achievements: 🎯 Increased landing page conversion rates by 18% through improved visual hierarchy and design clarity 📩 Boosted email campaign engagement by 25% with more compelling and modern visual design ⚡ Delivered 100+ website template assets, contributing to faster platform growth and user adoption 📈 Improved ad performance (CTR) by 20% across social media campaigns 🎨 Helped refine the brand’s visual identity, making it more modern and consistent 🤝 Collaborated cross-functionally to reduce design revisions by 30% Tools & Skills: Adobe Creative Suite (Photoshop, Illustrator), Figma, Sketch Web Design, Landing Pages, Email Design, Social Media Graphics, Branding Basics, UX/UI Collaboration