Dawson

Music PR & Artist Promotion

Liberty Music PR

May 2019 - Jun 2021 • 2 yrs 1 mo

Liberty Music PR is an independent music publicity and promotion agency based in the UK, with offices in Brighton and London. Founded by Bee Adamic and Adam Al Hilali, the company focuses on supporting independent musicians with promotional campaigns designed to increase visibility and connect artists with relevant audiences. Its services include digital PR, radio plugging, YouTube promotion, playlist optimization, TikTok campaigns, influencer collaborations, social media management and brand partnerships. The company positions itself as an extension of an artist's team, helping independent musicians manage promotional campaigns without necessarily requiring traditional label support. Liberty Music PR works with artists internationally and develops campaigns around individual releases and artist goals. Its promotional approach combines online publicity with radio, streaming platforms, social media and audience development. The company also provides Spotify playlist growth services, YouTube optimization and radio promotion. These services can be combined depending on the artist's release strategy, giving independent musicians several ways to build awareness around new music. Liberty Music PR was launched in 2016 and has grown into a larger independent agency working with artists from different markets. Its mission centers on supporting independent musicians and helping them build sustainable visibility through professional promotion and communication. For artists preparing singles, EPs or wider release campaigns, the company provides a combination of PR, digital marketing, playlist-related services, radio promotion and social media support. This makes it relevant to musicians looking for a coordinated promotional strategy rather than a single platform campaign.

Professional Mastering Engineer

SWIFT

Mar 2016 - Apr 2018 • 2 yrs 1 mo

Swift Mastering is a UK mastering service led by Alex Balzamà and operating from within the Press On Vinyl facility in Teesside. The studio focuses on the final stage of music production, preparing recordings for digital distribution and physical formats such as vinyl. Swift provides several mastering services, including digital mastering, vinyl mastering and stem mastering. Digital mastering is designed to optimize tracks for streaming, distribution and broadcast, while vinyl mastering addresses the specific technical requirements involved in preparing music for vinyl production. The studio operates in an environment connected to vinyl manufacturing, giving its mastering workflow a direct relationship with the physical production process. Its mastering room was designed with critical listening and accurate monitoring in mind, using dedicated monitoring and analogue outboard equipment. Swift's selected credits include work associated with artists and releases such as Garou, Snoop Dogg, Lethal Bizzle, Matt Johnson of Jamiroquai and other artists. The company also lists extensive mastering and lacquer-cutting work across different genres and eras. For independent artists, labels and producers, mastering is an important final stage before release because it prepares the finished mix for consistent playback and distribution. Swift's services cover both modern digital releases and physical vinyl projects, making its work relevant to artists releasing through streaming platforms, labels and physical formats. The company describes its work as focused on critical listening, technical accuracy and preparing music for the final delivery or manufacturing stage.

Music Production & Mixing Engineer

Renegade Group

Jan 2013 - Feb 2015 • 2 yrs 1 mo

Renegade Audio is a UK based music production company offering services across music production, artist development, remixing, mixing, mastering and promotional support. The company works with artists and DJs at different stages of the production process, from early demos and unfinished ideas through to release ready records. Its production team describes extensive industry experience across thousands of releases and a range of commercial and independent music projects. Renegade Audio has worked across genres including pop, dance and electronic music, with services designed for streaming releases, radio, clubs and label submissions. One of its key areas is targeted production and mixing. Tracks can be developed or refined with a specific purpose in mind, whether that is a commercial release, club record, radio version or streaming-focused master. The company also provides vocal production, comping, tuning and arrangement support. Renegade Audio also combines production with promotional services. Its offering includes radio and Spotify promotion, with campaigns tailored toward particular artists, labels and releases. Remix packages can also be developed to give a track different versions and reach different audiences. For electronic and dance artists, the company's combination of production, mixing, mastering, remixing and promotional support creates a workflow that covers several stages of the release process. This can be particularly useful for artists who need help transforming a rough idea into a finished, professionally prepared track and then developing promotional versions for different markets. Renegade Audio Ltd is also registered in the UK as a company involved in sound recording and music publishing activities.