LauraH

HR Advisor

Glide • Período integral

Mar 2021 - Present • 5 yrs 4 mos

In my HR career, I specialised in creating communication that felt clear, human, and intentional. The same qualities that now define my work as a content creator. I supported teams by translating complex ideas into simple, accessible messaging, developing resources, guides, and internal content that balanced professionalism with warmth. This role taught me how to understand people deeply: what they need, how they think, and what makes communication resonate. I became the person who shaped tone, clarity, and consistency across internal channels, ensuring every message felt aligned, thoughtful, and easy to engage with. I worked closely with leaders and teams to craft communication that didn’t just inform, but connected, something that now sits at the heart of my creative direction and storytelling. Over time, I realised that the skills I was using daily such as writing, structuring information, understanding audiences, shaping tone, and creating visually clean resources, were the same foundations needed for compelling content. My HR experience gave me a unique lens: I don’t just create visuals; I create content that speaks to people, feels intentional, and carries emotional intelligence. This background naturally evolved into my work as a content creator, where I now blend soft‑luxury aesthetics with strategic communication. The ability to read audiences, craft clear messaging, and create content that feels warm, human, and editorial is something I developed long before picking up a camera. Today, I bring that same clarity, empathy, and strategic thinking into every piece of content I create, helping brands communicate with purpose, personality, and a strong sense of identity.