Chloe Nicole
Luxury Catalog Lookbook Commercial Print Specialist
Habilidades
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Experiência profissional
Senior Publication & Commercial Print Designer
RRD
Jul 2019 - Dec 2023 • 4 yrs 5 mos
Spearheaded the layout, typography, and pre-press design for high-volume commercial print and digital publications across the Fashion, Beauty, Nutraceutical, and Food & Beverage sectors. Collaborated with marketing teams, retail brands, and commercial press operators to deliver luxury visual collateral and B2B sales assets. Key Achievements & Responsibilities: • Designed and produced 250+ multi-page product catalogs, fashion lookbooks, and wholesale line sheets using Adobe InDesign and Illustrator. • Formatted technical B2B supplement fact sheets, nutrition panels, and FMCG retail sell sheets with 100% compliance to print and regulatory legibility standards. • Structured elegant trifold menus, dining guides, and seasonal promotional brochures for national hospitality and restaurant clients. • Prepared complete pre-press CMYK packages (300 DPI, bleed margins, color profiles, spot UV/die-cut setups), achieving a zero-error rate in commercial press runs. • Developed interactive digital PDF editions with embedded hyperlinks, increasing client wholesale e-commerce conversion rates.