IBE UKO

Senior Digital Designer & Layout Specialist

Upward Growth Solutions • Autônomo

Jan 2026 - Present • 9 mos

Collaborate directly with global clients, including digital marketing agencies, online course creators, and self-publishing authors, to design high-impact visual assets. Key Responsibilities & Achievements: • Designed and formatted over 150+ custom workbooks, interactive PDFs, fillable planners, and high-converting marketing lead magnets using Canva Pro and Adobe Creative Suite. • Standardized typesetting and visual layouts for print-ready paperback books and digital e-books, successfully meeting Amazon KDP and IngramSpark publishing requirements. • Created fully interactive features within digital documents, including clickable tables of contents, fillable form fields, progress checkboxes, and active web-link integrations. • Helped clients increase their lead-generation conversion rates by up to 30% through strategically designed call-to-action pages and modern, clean visual layouts. • Maintained a 100% client satisfaction rate by ensuring brand consistency across multi-page documents.

Digital Document Designer & Brand Specialist

Upwork • Freelance

Jan 2022 - Present • 4 yrs 9 mos

I specialize in designing high-converting digital documents for coaches, course creators, and business owners. My focus is on creating visually stunning and highly functional assets, including interactive fillable PDFs, editable Canva workbook templates, and lead magnets. Key Achievements & Expertise: • Designed and delivered 100+ custom workbooks, eBooks, and interactive PDFs. • Helped clients increase email opt-in rates by up to 40% through professionally designed, high-value lead magnets. • Streamlined client operations by creating editable Canva templates, allowing businesses to update their own marketing materials without needing to hire a designer for every small change. • Mastered the technical integration of interactive elements (fillable fields, clickable tabs, checkboxes) for seamless user experience across desktop and mobile.

Web Developer & UI/UX Specialist

Pixellark Solutions • Freelance

Mar 2022 - Dec 2024 • 2 yrs 9 mos

Worked as a contract Web Developer and UI Designer, specializing in e-commerce platform customization, user interface design, and front-end system optimization. Key Responsibilities & Achievements: • Designed and developed customized Shopify and WordPress website layouts, focusing on mobile responsiveness, fast load speeds, and seamless checkout funnels. • Handled technical bug fixes, liquid code modifications, and custom-coded section elements to align layouts with clients’ branding guides. • Collaborated with SaaS startups and course creators to design optimized landing pages and email opt-in structures, directly increasing user retention and sales conversions. • Troubleshot plugin/app conflicts, performed page speed optimizations (improving Core Web Vitals scores by an average of 40%), and resolved styling alignment bugs.