Momodu.A

Apollo.io Consultant & Outreach Automation Specialist

Fintech • Freelance

Mar 2026 - Present • 4 mos

Provided Apollo.io consulting services focused on outreach automation, sales engagement optimization, and performance reporting. Worked directly with clients to organize and improve outbound sales processes while ensuring efficient campaign management and visibility. Key Achievements: Built and optimized 8+ Apollo.io outreach sequences. Created custom dashboards to monitor active campaigns and messaging. Configured outreach tracking for emails sent, reply rates, meetings booked, and opportunities generated. Improved lead engagement workflows and sequence organization. Streamlined Apollo.io account setup and automation processes. Delivered ongoing support, daily progress updates, and strategic recommendations. Enhanced reporting and analytics for better sales decision-making. Successfully completed project deliverables within the agreed timeline.

Cold Email Specialist

Tech Hub • Freelance

Mar 2026 - Present • 4 mos

Managed end to end cold email outreach campaigns using Instantly.ai to generate qualified leads and support customer acquisition efforts. Responsibilities included importing and organizing lead databases, creating audience segments, writing personalized email copy, setting up automated email sequences, optimizing deliverability, and monitoring campaign performance. Configured multiple email accounts, developed targeted outreach strategies, implemented follow-up automation, and analyzed key metrics such as open rates, reply rates, and positive response rates. Regularly optimized campaigns through testing and performance improvements to maximize engagement and conversion opportunities. Key Achievements: Built and launched fully automated cold email campaigns in Instantly.ai. Imported, cleaned, and segmented prospect databases. Created personalized outreach and follow-up email sequences. Improved email engagement through deliverability optimization. Tracked and reported campaign performance using analytics dashboards. Generated qualified leads and increased client outreach efficiency through automation.

Ghost CMS Zento Theme Customization for Education Platform

Wondershare • Freelance

Feb 2026 - Present • 5 mos

I worked with a client building an online education platform powered by LearnWorlds and Ghost CMS. The primary objective was to customize the Ghost CMS Zento theme so it matched the design, branding, and user experience of the client's LMS website, creating a seamless transition between the learning platform and the blog/newsletter section. The project included front-end customization of layouts, typography, color schemes, navigation menus, buttons, spacing, and responsive elements. I carefully aligned the Ghost theme with the existing website branding while preserving Ghost's publishing and email marketing capabilities. Special attention was given to ensuring consistency across desktop, tablet, and mobile devices. The final deliverables included a fully customized Ghost CMS website, responsive blog and article pages, branded newsletter subscription sections, enhanced navigation, and a polished user interface that integrated naturally with the LearnWorlds platform. The completed solution provided a professional, cohesive user experience and successfully met the client's branding and functionality requirements.