
Bandhan Poddar
Digital Content
Habilidades

Conheça meus serviços

Experiência profissional
Digital Marketing Executive
Daraz • Freelance
Jan 2020 - Dec 2025 • 5 yrs 11 mos
Key Responsibilities: Planned and executed digital marketing campaigns across Facebook, Instagram, Google, and other online platforms. Managed social media pages, including content planning, posting, engagement, and audience growth. Created and coordinated promotional content, including graphics, captions, videos, and advertisements. Set up and monitored Facebook/Meta Ads and Google Ads campaigns. Conducted audience research, keyword research, and competitor analysis. Monitored campaign performance using insights and analytics tools. Prepared regular marketing reports and analyzed KPIs such as reach, engagement, CTR, leads, and conversions. Developed strategies to improve brand awareness, website traffic, customer engagement, and sales. Collaborated with designers, sales teams, and content creators to execute marketing campaigns. Responded to customer inquiries and maintained positive online communication. Key Achievements: Increased social media engagement and audience growth through targeted content strategies. Improved advertising performance through campaign optimization and audience targeting. Generated leads and supported sales growth through digital marketing campaigns. Successfully managed multiple promotional campaigns within deadlines.