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Digital Marketing and social media
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Social Media Specialist
The Good Hope Society
Nov 2025 - Present • 11 mos
Developed and executed an integrated social media strategy for Good Hope Society Zanzibar, driving a 60% increase in community engagement across education, youth empowerment, and healthcare initiatives. •Collaborated with program teams to produce compelling multimedia storytelling, boosting overall campaign visibility by 50%. •Analyzed digital performance metrics via Hootsuite to optimize outreach, achieving a 30% rise in volunteer applications and workshop sign-ups. •Cultivated strategic partnerships with local leaders, health advocates, and influencers, expanding institutional credibility to secure a 25% uplift in donor funding and resource contributions for community programs.