Andrew C.

Head of Marketing

Lingvano • Período integral

Dec 2024 - Present • 1 yr 9 mos

- - Achieved 50% reduction in customer acquisition cost in my first 60 days by allocating marketing spend and effort more efficiently, while maintaining the same level of new user conversions Managing a team of 5 marketing professionals across paid ads, creative strategy, creative production, CRM and lifecycle channels, organic and social media marketing

Entrepreneur in Residence

Antler • Período integral

Dec 2024 - Jun 2025 • 6 mos

- - Building a vibe marketing data analysis product, empowering marketing teams to connect all their data sources and perform complex analysis with a conversational interface, eliminating the need to code in SQL, Python, while saving time, resources, and improving decision making outcomes (faster and more accurate). Ran 60 user interviews within one week. Obtained 5 soft commitments and LOIs within two weeks. Obtained commitment from design partners working in Zalando, Mercado Libre, Wolt, and Grupo Planeta.

General Manager

Cambly • Período integral

Dec 2020 - Dec 2024 • 4 yrs

Leading the EMEA business for Cambly, accounting for €20 million ARR, managing marketing, growth, and business operations across the region, while acting as a Chief of Staff to the COO Launched a balanced scorecard to track projects and activities across the global GTM organization with the goal to remove obstacles and inform C-Level and Board stakeholders Contributed to global initiatives including new AI product launches, global rebranding, company reorganization (with a focus on centralization), and CVR / revenue optimization