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Experiência profissional
Email Marketing & Automation Specialist
Marketing • Freelance
Feb 2025 - Present • 1 yr 7 mos
I am an Email Marketing and Automation Specialist helping businesses build and optimize email systems that improve customer engagement, nurture leads, and support conversions. My expertise includes onboarding email sequences, welcome emails, drip campaigns, newsletters, automated workflows, customer journeys, audience segmentation, and email campaign management. I have experience working with EmailOctopus, MailUp, 4Dem, ContactLab, Sarbacane, Plezi, CleverReach, and BirdSend. I help clients plan email automation strategies, create customer-focused sequences, configure triggers and workflows, organize subscriber lists, segment audiences, launch campaigns, and optimize existing email marketing systems. My goal is to make email communication more relevant, consistent, and effective while reducing repetitive manual work. I have supported clients with email campaign setup and automation by creating workflows based on their specific business objectives. This includes onboarding sequences that guide new subscribers, automated campaigns that nurture leads, and customer journeys designed to encourage engagement and action. I combine technical email setup with marketing strategy by considering the customer journey, audience, timing, messaging, triggers, and campaign goals. This helps businesses create organized email systems that are easier to manage and aligned with their growth objectives. My core skills include email marketing, email automation, marketing automation, email campaign management, drip campaigns, workflow automation, lead nurturing, customer engagement, audience segmentation, newsletter management, email list management, and campaign optimization. Whether you need a complete automation setup, onboarding sequence, campaign creation, or workflow optimization, I provide practical solutions tailored to your business goals.