Alyssa E

Digital Strategist

Mar 2024 - Present • 2 yrs 7 mos

Rebranded a leadership speaker and mental health educator: new positioning and tagline, a 5-page website, a signature-offer page and a speaker one-sheet for event planners. The client approved it on the first preview. Designed and built a multi-page website for a nutrition coaching brand, including program pages, testimonials, a speaking page, an interactive calorie calculator and a free downloadable guide that grows the email list. Wrote brand messaging, bios and website copy that turn visitors into bookings and subscribers.

Project Management

Mar 2024 - Aug 2025 • 1 yr 5 mos

Calendar Oversight: Manage scheduling and timelines to ensure efficient project delivery and adherence to deadlines. Stakeholder Communication: Serve as the central communication hub, providing clear, concise, and consistent updates to all relevant parties. Event Planning and Execution: Strategically plan and execute events, ensuring all logistical and operational objectives are achieved. Volunteer Recruitment and Development: Oversee the recruitment, training, and management of volunteers to support organizational initiatives. Process Optimization: Develop, implement, and refine processes to improve operational efficiency and project outcomes. Hospitality Oversight: Lead hospitality efforts to deliver high-quality experiences for stakeholders, clients, and partners.