
ali vanglis
Social Media Manager Posting, Content and Meta Ads Management
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Experiência profissional
Social Media Manager
Upwork • Freelance
Jan 2026 - Present • 9 mos
I worked with a small accessories brand as their social media manager across Instagram and Facebook for six months. When I took over the page it had a little over two thousand followers and engagement was weak, usually sitting somewhere between one and five percent, and posts were not going out on any real schedule. The first thing I did was build a proper content calendar so the page had a steady rhythm instead of random uploads whenever the client remembered to post. I planned each post around the products she sold, mixing clean product shots with styled lifestyle photos and short clips that felt native to the platform instead of like ads. I wrote captions that matched her brand voice, used relevant hashtags, and tagged the right locations to reach new local and niche audiences. I also tested different posting times each week and adjusted the schedule based on when her followers were actually online and active. Alongside regular posts I ran small giveaways and simple engagement prompts like polls and questions to get people commenting and sharing instead of just scrolling past. By the end of the six months the page had grown to over eleven thousand followers, and engagement on individual posts improved a lot, with comments, shares, and saves becoming normal on almost every post instead of rare. The client was happy with the results and asked me to keep managing the page long term.